Overview
Community Transit is the public transit agency serving Snohomish County, Washington, providing a range of transportation services like local buses, paratransit, and vanpooling. In 2022 they embarked on a project to redesign, rethink, and revamp their outdated website.
The challenge
Community Transit’s existing website had become difficult to navigate, with outdated design patterns, inconsistent information architecture, and poor mobile usability. Riders had trouble finding schedules, route maps, fare information, and service alerts, leading to frustration and increased calls to customer support.
The agency needed a solution that would simplify complex transit information, improve accessibility, and support internal teams, while reflecting a modern, trustworthy public-facing brand.
They engaged with design and development teams to revamp the site, but during the redesign internal teams struggled to create page layouts using Sitefinity and Bootstrap, slowing progress and making the content management process cumbersome.
Results
I was brought on to help prepare and layout over 150 pages for launch, but my role quickly expanded to contributing to the overall UX/UI design process. I created wireframes to demonstrate new design iterations to stakeholders and built interactive prototypes for user testing. To support internal teams, I documented workflows, developed SOPs for page creation, and led workshops to teach staff how to efficiently build and maintain pages within Sitefinity.
The redesign prioritized clarity, accessibility, and mobile-first performance, introducing intuitive navigation, dynamic service alerts, streamlined fare information, and a cohesive, modern interface. Post-launch, the website empowered both users and internal teams, improving self-service, reducing errors in content creation, and providing a scalable platform to serve the community’s transit needs effectively.
